The Montreal hr2 has been met with positive press for its discounted designer items. We posted some pictures of the Montreal store, including its cement floors and high ceilings. The store was designed by NYC-based architect Jason Goldstein. Goldstein also designed Holt Renfrew stores in Vancouver and Calgary.
hr2's discounts are partly a result of being able to take advantage of product cancellations from other retailers, as well as discounts from its relationships with existing vendors. It carries a considerable amount of designer merchandise not otherwise available in Canada. There will be seasonable markdowns and new merchandise is brought in weekly.
Holt Renfrew released a list of some of hr2's designers. These include: Alice + Olivia, Diane von Furstenberg, Splendid, Michael Michael Kors, Cole Haan, Ray-Ban, 7 for All Mankind, Nicole Miller, Elie Tahari, House of Harlow, Naked and Famous, Hunter and hr2 private label. While some of the brands at hr2 will also be carried at Holt Renfrew, product assortment does not overlap.
10 or more hr2 stores are planned Canada-wide. Keep reading Retail Insider for store updates.