According to Liquipel, mobile devices can be waterproofed while customers shop the mall. A nanoscopic super-hydrophobic coating is applied to the device via a patent-pending process, according to Liquipel's press release (see below).
Liquipel's first North American store opens on Level One of West Edmonoton Mall, near the Ice Palace.
Below we're re-posting the 'About Liquipel' section of their press release for your reference:
Liquipel LLC is the sole owner and licensor of Liquipel (http://www.liquipel.com/), an award-winning process that uses an intelligent molecular coating to make smartphones and other devices Watersafe™ from accidental exposure to water and other liquids. Since its debut at the Consumer Electronics Show 2012, it has won an Edison Award, a FierceWireless Fierce 15 Award, was named by Popular Science the Grand Award Winner in the Gadgets Category in the magazine’s “Best of What’s New” issue, and has also been included in Entrepreneur Magazine’s “100 Brilliant Companies” list. It is available in the United States, Australia, Hong Kong, South Korea, Malaysia, Turkey, the United Arab Emirates and Saudi Arabia. Liquipel makes us rethink how we utilize our electronic devices. By merging the latest in technology and consumer products, Liquipel creates a no-limits lifestyle free from boundaries. For more information and videos, please visit Liquipel’s website, and follow us on Facebook and Twitter. To contact Liquipel, LLC, email email@example.com."
[West Edmonton Mall website]