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Montreal-based Birks & Mayors Inc. has changed its name to Birks Group Inc. The publicly-traded company has changed its ticker symbol to "BGI".

Birks Group conducts business under the following brands: "Maison Birks" in Canada, "Mayors" in Florida and Georgia, and "Brinkhaus" in Vancouver and Calgary.

There are about 30 Maison Birks stores in Canada. The company is in the process of changing the signage on its stores to reflect this recent name change.

Birks is one of North America's most productive retailers, as measured in per-square-foot sales. It features many luxury jewelry designers, including in-store Van Cleef & Arpels shops at several locations.

Thank you to Retail Insider Samson Yuen for directing us to this article's source.

[Maison Birks website]

[Mayors website]

[Birks Group website]