Upscale Nadège Patisserie Looks to Expand

  Inside the Rosedale store. Photo:   www.photoklik.com

Inside the Rosedale store. Photo: www.photoklik.com

Upscale Toronto-based bakery/cafe Nadège Patisserie is looking to grow its current store base, including possibly expanding into other parts of Canada. The retailer has seen tremendous success with its various attractive and delicious products. Besides its current two (and soon, three) permanent bricks-and-mortar boutiques, Nadège also operates two temporary locations within Holt Renfrew

Nadège Patisserie's first bricks-and-mortar location opened in July of 2009 at 780 Queen Street, across the street from Toronto's Trinity Bellwoods Park. It was founded by chef Nadège Nourian and her partner, Morgan McHugh. Selling fine chocolates, pastries, cakes, macarons, sandwiches, gift ideas, and seasonal collections, Nadège Patisserie quickly saw success, warranting more store locations. In May of 2011, the retailer opened a 700 square foot boutique at 1099 Yonge Street in Toronto's upscale Rosedale area and next week, it openes a 950 square foot location along Toronto's busy underground PATH system, within the Richmond-Adelaide Centre. Referred to as NADÈGE @ PATH, the new location features an extended coffee program and innovative corporate catering offerings, as well as the delicacies described above. 

  Outside of the Queen Street flagship. Photo: wheresgarylee.wordpress.com

Outside of the Queen Street flagship. Photo: wheresgarylee.wordpress.com

  Inside of the Queen St. flagship. Photo:   www.barbaraleung.com

Inside of the Queen St. flagship. Photo: www.barbaraleung.com

In November, Nadège opened temporary boutiques at two Holt Renfrew locations in Toronto - one at 50 Bloor Street West, the other at Yorkdale Shopping Centre. We're told that these shops are a resounding success, prompting the retailer to consider further expansion. 

  Temporary Yorkdale concession. Photo: Jenna Marie Wakani

Temporary Yorkdale concession. Photo: Jenna Marie Wakani

  Temporary Bloor Street concession. Photo:  Nadège

Temporary Bloor Street concession. Photo: Nadège

Remarkably, in only five years, Nadège Patisserie has grown to employ over 60 people. As Nadège continues to prosper, it may consider opening more locations in Toronto, and even possibly in other Canadian cities. Regarding a Canadian expansion, "the world is our oyster!" we're told. It would appear that given the size and location of its current locations, Nadège would seek streetfront and mall retail space under 1,000 square feet. Until Nadège does expand its bricks-and-mortar presence into other Canadian cities, you can buy its products on its e-commerce site: nadege-patisserie.com, which launched in November of 2013. 

 

Today's Retail News From Around The Web: December 12, 2014