Italian Footwear Brand GEOX Launching 7 Canadian ‘Concept Stores’

Moderately-priced ‘breathable’ Italian footwear brand GEOX will open seven new ‘concept stores’ in Canada this year, including three new locations and four store overhauls. When completed, GEOX will operate 32 free-standing Canadian locations. 

The three new stores will include locations at Scarborough Town Centre in Toronto as well as two Vancouver locations – one at McArthur Glen Designer Outlet at Vancouver International Airport, and the other at West Vancouver’s Park Royal Shopping Centre

Expanded and redesigned concept stores locations will include three GEOX locations in the Greater Toronto Area (Vaughan Mills, Square One and Sherway Gardens) as well as the existing space at Quebec City’s Place Ste-Foy. They will be modelled on the successful Carrefour Laval concept store in suburban Montreal which launched last year. 

“In twelve short years, GEOX has grown to be one of Canada’s leading shoe brands, thanks to our commitment to providing a world-class retail experience for consumers,” explains Gino Stinziani, COO for GEOX Canada. “We are excited to strengthen our leadership by offering our fans a unique, more memorable shopping experience.  The new store designs have already proven to be a big hit with our existing clientele and new customers.  It effectively presents the GEOX breathable shoe and outerwear technology, and offers a great overview of the brand under one roof. ” 

Photo: GEOX

Founded in Montebelluna, Italy in 1995, GEOX is known for its breathable footwear. It has stores around the world. In Canada, it wholesales at retailers nationwide and also operates free-standing boutiques in Vancouver, Edmonton, Calgary, Winnipeg, Toronto, London, Ottawa, Montreal and Quebec City. 

Images in this article are of the new Carrefour Laval GEOX location, provided by GEOX. 

Article Author

Craig Patterson
Craig Patterson
Now located in Toronto, Craig is a retail analyst and consultant at the Retail Council of Canada. He's also the Director of Applied Research at the University of Alberta School of Retailing in Edmonton. He has studied the Canadian retail landscape for the past 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees. He is also President & CEO of Vancouver-based Retail Insider Media Ltd.

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