La Rousse Launches Innovative Mobile Salon in Montreal [Photos]

By Maxime Frechette

Popular Montreal-based hair salon La Rousse, located on 6562 Saint Laurent Street, has launched Canada's first mobile beauty salon. Called La Rousee Mobile, the new mobile salon is contained within a 31-foot silver Airstream trailer that has been adapted for the needs of hairdressers and salon professionals with three spaces for hair, one space for makeup, and two spaces for nail beauty. 

Despite technically being in a trailer, La Rousse Mobile's ambiance is pure, elegant and airy, featuring primarily white interiors with purple accents. It's the latest business to adopt the street truck movement, which has become very popular in Montreal lately. 

La Rousse Mobile owner, Sophie Tessier, said: "I always wanted to participate in the movement and the popularity of street trucks, but in my own way and in my field."

The La Rousse Mobile Airstream will be operating on the streets of Montreal between May 1st to October 31st of this year for large events, such as: school proms, special parties or even weddings.

Thanks go out to the W Hotel Montreal for giving access to La Rousse Mobile during the Formula 1 Grand Prix at the Pit Stop Lounge Party, helping people to discover this little gem of Montreal.

*Photos were supplied by La Rousee.