Back for its sixth and most interactive year, the Dx3 Canada conference is being held on March 8 and 9 at the Metro Toronto Convention Centre. It’s Canada's largest conference and trade show focused on digital marketing, digital advertising and digital retailing, bringing together agencies, brands, publishers and retailers for two days of networking and education. There will be more than 40 educational sessions, 100 exhibitors and 4,000 attendees, and there’s still time to buy tickets to attend.
Among the interactive exhibits is The Seamless Shopping Experience, which will focus on how companies can leverage solutions to meet the needs of today's modern customer. Shopify, Moneris, Interac, and Beehivr will demonstrate how they make the process easier for consumers through innovative retail solutions to create an overall integrated experience.
Dx3 will showcase the latest innovations in marketing and retail technology. Attendees will be able to participate and have a hands-on experience with the following interactive exhibits:
Dx3 Autolab presented by Toyota and powered by Tobii Pro: Partnering with auto manufacturer Toyota and eye-tracking research specialists Tobii Pro, the Dx3 Autolab is an interactive car showroom where subconscious behaviour is captured while attendees "shop" for a car on the show floor.
Interactive VR Lab: The Interactive VR Lab will explore how VR can be commercialized and applied in industries like real estate, education, entertainment, automotive and airline industries.
Agile Retail Lab: Moneris, Chatter Research, Dive Networks, and Brika team up to bring technological retail tools to a pop-up shop, enabling the store to adjust to consumer needs in real time.
PayPal Startup Zone: Sponsored by PayPal, the Startup Zone is a curated group of the leading marketing and retail startups in Canada.
Canadian Retail Innovation Challenge: This competition aims to find the best new companies working to improve the retail merchant and retail technology sectors. The six finalists will pitch their ideas to a panel of judges from Oxford Properties Group, Retail Prophet, Salesforce and the Retail Council of Canada in front of a live audience on March 9. The winners who demonstrate the most innovative retail-related ideas will have the opportunity to work with Oxford Properties Group to test and demonstrate their winning concept at one of its top tier assets, Yorkdale Shopping Centre.
The New Retail Frontier: Presented by Mastercard and powered by Tulip Retail, the New Retail Frontier will show how, through retail demonstration with brands such as Coach, Toys 'R' Us, or Frank + Oak, new technology -- like the biometric authentication app, Mastercard Identity Check -- can simplify the purchase experience for consumers.
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