Joe's will open its first Canadian store tomorrow at Vancouver's Oakridge Centre. The popular denim and apparel brand will be located adjacent to the mall's current Hudson's Bay store.
The store will be 1,483 square feet according to the mall's lease plan. A press release describes its offerings as follows:
"The Vancouver location will feature denim and lifestyle collections for men, women and children, along with footwear, jewelry and exclusive handbags made in California. Among the notable Fall 2013 styles are the brand's new "Tailored by Joe's" Denim Suit Collection for women featuring tailored jackets and ankle trousers, as well as the new "The Black That Never Fades" Collection featuring an innovative new fabric and wash. Every style in this collection will not fade from its original black shade on day one, regardless of how many times it is washed".
For those unfamiliar, Joe's is a Los Angeles-based denim, apparel and accessories brand that retails through 35 free-standing stores in the United States, as well as in various retailers (including department stores). Joe's is "a casual chic lifestyle brand known for modernized, timeless styles from premium denim and collection pieces to contemporary accessories and footwear"
However, Joe's won't always have Hudson's Bay as its neighbour. As part of Oakridge Mall's expansion, Hudson's Bay will be demolished and moved northward.
We'll keep you updated on future Joe's locations in Canada.
[Source: Press Release]
[Oakridge Centre website]