Advertisement

Retail Employee Engagement Can Be Predicted

Date:

Share post:


Photo: St. Louis TodayPhoto: St. Louis Today

Photo: St. Louis Today

By Lisa McCann

Are your employees engaged or are they leaving after less than a year?

Every organization struggles with employee engagement. But have you ever attributed a disengaged staff with hiring the wrong types of people from the get go? Companies customarily focus on growing employee engagement once a new hire has started. Often, disregarding the opportunity to measure and predict the likelihood of an employee’s engagement level BEFORE a hire is made.

Employee turnover is often overlooked as just another industry norm. We often hear companies say their turnover is on par with industry standards. For some of those industries, such as retail or hospitality, their turnover can be as high as 80%. These types of organizations frequently see employees churning every few months and sometimes as often as every few weeks. Why would you want to match industry norms that are so outlandishly high?

If you could predict the likelihood of someone turning over because of engagement before you even hired them, think of the recruiting and training costs your organization could be saving with every new hire you make.

Stop focusing solely on growing employee engagement.

Address the issue of engagement in a new light, start hiring for engagement traits that can be predicted. Employee engagement is often attributed to a company’s ability to grow engagement within its workforce. Consider adding in assessment measures within your recruitment process that can help predict selecting engaged workers from the get go. By blending both measuring engagement pre hire and growing engagement post hire, you can optimize your hiring results to find better employees.

Start focusing on measuring engagement traits.

Assessments can predict whether candidates will become involved with, committed to and motivated at work. We use a measure called “Eager to Engage” that measures a potential employee’s self-report on how engaged they see themselves and predicts their on the job performance. Our partners at HirePayoff have seen a new growing trend within leadership and the importance they place on assessing engagement levels before a hire is made.

“Operating leadership views the concept of screening candidates for employee engagement as critical in today’s hiring. In fact, operations leaders indicate far more interest in screening candidates in these areas, than for the classic skill and ability competencies that frame typical candidate testing programs. Many operating leaders say it’s more “Will Do” engagement than “Can Do” competency in a candidate that shows itself once onboard.” 

                                                    – Dr. David Jones, Author of Million Dollar Hire

Lisa McCann is the Corporate Marketing Manager at Vancouver-based recruitment company, Mindfield Group.

NEXT ARTICLEPetcetera To Close All Canadian Locations

PREVIOUS ARTICLEWill Kate Spade Replace Canada’s Shuttered Juicy Couture Stores?

GO BACK

Subscribe to RETAIL INSIDER

* indicates required




LEAVE A REPLY

Please enter your comment!
Please enter your name here

More From Retail Insider

RECENT RETAIL INSIDER VIDEOS

Advertisment

Subscribe to the Newsletter

Subscribe

* indicates required

RECENT articles

Daily Synopsis: Jun 2, 2026

METRO names new CEO as Eric La Fleche retires, future of downtown Saskatoon questions 1 year post-HBC closure, massive Princess Auto opens in winnipeg with archery range and workshop, and other news.

How AI Personas Are Transforming Retail Decision-Making

AI-powered personas are reshaping retail decisions, enabling faster insights across marketing, merchandising, and customer experience.

METRO names Marc Giroux as next President and CEO

With annual sales of more than $22 billion, METRO Inc. is a food and pharmacy leader in Québec and Ontario, providing employment to more than 97,000 people.

Millennials Are Trading Down And Splurging At The Same Time: Study

A Calgary-based Cashew Research study finds Millennials are trading down in some categories while still spending selectively on premium products and experiences.

Consumers Are Losing Trust in Influencers Says Canadian Study

Field Agent Canada research finds consumers increasingly trust real people and reviews over influencers when making purchases.

Rewards being repositioned from passive perks to active financial strategy: Chexy

Cashback transaction volume among users under 40 rose 125 per cent between Q4 2025 and Q1 2026.

VIDEO: Edmonton entrepreneur warns of growing small business crisis across Canada

“For many business owners, survival has become a daily battle."

Motion-based digital billboards outperform static ads: Vistar Media

3D motion creative was found to be 67% more effective at driving brand awareness compared to standard DOOH creative 

HBFace announces expansion into London, Ontario with new studio opening

The brand is known for its personalized brow services, skincare, makeup, and curated beauty products designed to simplify routines.

IKEA Canada renews Rainbow Railroad for third year, projects $600,000 in total contributions

Sales of the Rainbow cake across its Canadian stores will contribute directly to Rainbow Railroad’s efforts to assist LGBTQI+ people facing significant risks in various parts of the world.

Sephora Canada launches Toronto Tempo partnership platform tied to WNBA team’s inaugural season

The initiative, called "Pretty Badass," will feature Toronto Tempo players, coaches and Canadian athletes as part of a national campaign aimed at highlighting athletes both on and off the court.

Inside Harry Rosen’s Reimagined Oakridge Park Store in Vancouver

Harry Rosen's new Oakridge Park store in Vancouver reflects the retailer's evolving strategy, featuring luxury brands, hospitality and innovative design.

Daily Synopsis: Jun 1, 2026

Canada sees middle market squeeze, Metro's Carmen Fortino and London Drugs' Clint Mahlman retire on same day, Pepper Lunch closes in Richmond, 16,000 fake World Cup merch items seized, No Frills opens 1st Lloyminster store, and other news.

Canada’s Economy Is Shrinking. Why Hasn’t the Food Sector Followed?

Canada's economy is shrinking, but the food sector remains resilient. Sylvain Charlebois examines why agri-food has held up and the risks ahead.

Casavogue Emphasizes Personalized Design Guidance for Montréal Homes

Casavogue offers personalized furniture guidance, customizable options, and curated interiors for homeowners seeking high-end furniture in Montréal.

Mirvish Village Comes to Life as Toronto Retail District Opens

Mirvish Village begins opening at the former Honest Ed’s site with independent retail, food halls, heritage restoration, and public gathering spaces.

Toronto and Vancouver to anchor up to $6.5B soccer-powered economic boost for Canada: BMO Economics

Tourism-related spending is expected to be the primary driver of economic activity, as international visitors increase demand for hotels, air travel, restaurants and bars.

Mailo’s The Pasta Project to open first North American location in Toronto

The concept is a fast-casual restaurant brand known for its signature "street pasta" concept, combining premium ingredients with the convenience of modern urban dining.

Dr. Phone Fix reports record Q1 2026 results

Gross profit increased 34% to $1.62 million, compared to $1.21 million in Q1 2025.

Why Grocery E-Commerce Still Struggles With Impulse Discovery

Canadian grocers are investing heavily in digital grocery, but physical stores still outperform online platforms in product discovery and impulse buying.